SEO &
PPC
Manager
Digital Marketing Expert · Kathmandu, Nepal
Driving organic growth, paid advertising ROI, and measurable results for brands across Nepal and globally — for over 6 years.
Digital marketing expert
based in Nepal
Experience
Hello, I'm Yathartha Joshi
A dedicated digital marketing professional with over six years of experience in SEO, PPC management, and social media marketing. I specialize in strategies that drive organic traffic, increase brand visibility, and generate measurable results for businesses.
"Turning insights into action, and campaigns into success stories."
Based in Kathmandu, Nepal, I work with clients locally and globally — from beauty studios in Perth to trekking companies in the Himalayas.
Services I offer
SEO Optimization
On-Page, Off-Page & Technical SEO strategies to improve SERP rankings. Google Search Console, SEMrush, and Ahrefs used to track and grow organic traffic that converts.
PPC Management
Google Ads & Meta Ads managed end-to-end — targeting, bidding, creative testing, and conversion tracking — maximizing every rupee of ad spend for maximum ROI.
Website Design & Dev
Fast, beautiful, SEO-optimized WordPress websites built with Elementor. Designed for UX and conversion — sites that rank and turn visitors into customers.
Analytics & Strategy
Data-driven strategy using GA4, Search Console, and heatmaps to understand user behavior, find growth opportunities, and optimize for consistent results.
Professional experience
Color Plus Cosmetics
- Increased product sales by 160% through targeted SEO and PPC campaigns.
- Designed and built the company website with improved UX and Core Web Vitals performance.
- Enhanced rankings through keyword strategy, on-page optimization, and technical audits.
Hotel and Home
- Directed digital marketing strategy improving engagement and qualified leads.
- Managed SEO, paid ads, and social media campaigns aligned to business KPIs.
Worckhub
- Executed performance marketing campaigns leading to measurable ROI improvements.
- Managed paid search and social ads optimized for lead generation and cost efficiency.
Access Nepal Tour and Trekking
- Grew organic traffic by 30% through structured SEO audits and link-building.
- Improved SERP rankings for high-value travel keywords in the Nepal trekking niche.
Nepal Guide Treks & Expeditions
- Built domain authority through strategic backlink acquisition campaigns.
- Ran A/B tests on landing pages to improve conversion rates for tour bookings.
Tools & expertise
Web Development & Design
SEO & Analytics
SEMrush
Google Analytics 4
Search Console
Yoast SEO
Ahrefs
Zoho CRM
HubSpot
MailchimpPaid Advertising
Google Ads
Meta AdsLatest SEO works
Education · Nepal
Line Academy
Nepal's leading institute for engineering training, NEC license prep, IT training, and STEM education.
View SiteSourcing · Nepal
Sourcing Nepal
Connecting global buyers with authentic Nepali suppliers, artisans, and manufacturers.
View SiteE-commerce · Nepal
Lost Horizon Handicraft
Nepal's largest felt manufacturer delivering authentic handmade products worldwide.
View SiteIT Retail · Nepal
Max International
Reliable laptop & IT store with 20+ years serving Nepali customers.
View SiteBeauty · Australia
Ivy Reign Studio
Perth's top brow & lash lift studio. Local SEO and paid search growth.
View SitePrint · Canada
TeeOctopus
Custom apparel printing — t-shirts, hoodies, hats, and accessories.
View SiteAdventure · Nepal
Himalayan Mountaineering
Expeditions in Nepal, India, Pakistan & Tibet for mountaineering and trekking enthusiasts.
View SiteEducation · Nepal
SSC Nepal
Nepal's trusted platform for SSC exam preparation, resources, and coaching.
View SiteCosmetics · Nepal
Color Plus Cosmetics
160% sales growth achieved through integrated SEO & PPC — full case study available.
View SiteClient websites
Gopaleswor Tour & Travel
Leading Nepali tour & travel company for religious and outbound tours. Built for trust, clarity, and search visibility.
Visit Live SiteHotel and Home
Full digital marketing management including website design, SEO, and paid campaigns driving qualified leads and measurable growth.
Visit Live SiteSSC Nepal
A trusted educational platform for SSC exam preparation in Nepal. Optimized for search and built for student engagement.
Visit Live Site